Insights How YouTube Videos Impact the Speed of Your Site Page load speed is widely recognized as an important measurement when building a website, but what about video load speed?
Insights Feature highlight: Automatic YouTube conversions YouTube is a great tool for site owners when used properly. To help our users make the most of YouTube without any of the drawbacks, SmartVideo includes automatic YouTube conversions as a feature in every pricing tier.
Announcements Say hello to the SmartVideo plugin for WordPress 🎉 Although SmartVideo has already been installed by users on countless WordPress sites, today, it's easier than ever. WordPress users can now install and manage SmartVideo right from their WordPress dashboard. No more messing around with JavaScript or your site's header 🙌
Insights Top pros & cons of using YouTube on your site It’s great to have a presence on YouTube. They make it very easy (and free) to embed videos on your site, but these benefits come at a price...
Getting Started How to make an auto-playing background video --> --> So, you want a background video that makes your site feel dynamic and modern? Great! In theory, it's as simple as adding the autoplay keyword to your <video> tags,
Insights After 500 million video streams, here's what we've learned In a previous post, we announced that we've delivered over 500 million video streams on behalf of publishers both large and small. It's been an incredible journey talking with customers, streaming countless videos
Insights Dear online media companies, stop declaring video bankruptcy! We've been around awhile now and work with all sorts of video publishers both large and small, accelerating and delivering over 500 million streams in the past two years alone. Unfortunately, there's an
Announcements 500 million video streams later, Swarmify is celebrating a major milestone Video acceleration company, Swarmify, announces they have optimized 500 million streams since launching their platform two years ago. CEO and Co-Founder, Nathan Barnett, says his team developed the product to help solve for
Miscellaneous 3 ways the repeal of #NetNeutrality is good for the Internet How to make lemonade from a big bag of lemons ;) It probably seems like there is nothing good to gain from repeal of net-neutrality. But in every challenge there exists an opportunity, so
Insights Using YouTube on your site is no free lunch Your website is important to you and your business. At some point, you decided that publishing video on your website was the required next step in telling your story, building credibility, capturing the
Miscellaneous Giving thanks to FCC Chairman Ajit Pai We had too many choices anyways Paradox of choice — no more! Wow, so get this, now when you want to watch video content on the Internet, some of it is going to play
Insights The future: Reality meets The Sims It all starts with the iPhone Apple recently celebrated the 10 year anniversary of the iPhone which is the birth of the modern smartphone era. If you consider that for a moment, it
Miscellaneous Embraer Innova Week It was our pleasure to participate in the recent innovation week at one of the premier private jet manufacturers, Embraer. Seeing a big company trying to inspire their workers to keep an entrepreneurial
Announcements Swarmify Announces 80% Decrease in Video Buffering Guaranteed On Tuesday, an announcement was made that probably felt groundbreaking to most, but a bit meager to us. Limelight announced they would provide a money-back guarantee if they failed to improve video re-buffer
Announcements Why we partnered with W3 Total Cache to bring video acceleration to WordPress Bringing Netflix-quality delivery to the WordPress universe When the idea of partnering with W3 Edge, provider of W3 Total Cache, first came up, I was warned with, “Frederick Townsend (CEO of W3 Edge)
Insights Buffer Rate Vanity Metrics in Video Our team talks to publishers and media companies daily and one theme that constantly comes up is the 1% buffer rate. By this I mean, the publisher says that they are tracking the
Insights Inc.com covers Swarmify | “The Real Pied Piper Is Trying to End Buffering Forever” “Video Buffering Matters” Current attempts to end video playback interruptions are similar to blowing on a Nintendo 64 game cartridge back in the 90’s. The solution doesn’t address the problem, and
Insights Swarmify Featured in The Huffington Post Answering Why Video Playback Fails Have you ever wondered why sometimes Netflix works without a hitch, but YouTube gives you a never-ending buffer wheel? If you think the solution to this common, Internet-wide issue is upgrading your home
Insights How should we measure video quality of experience There have been a couple of reports lately that echo what previous studies and our data have shown Video buffering is bad for business So the issue becomes, how do we measure video
Insights The great video hypocrisy Let's start with a story and see if you can relate. Don’t you hate when you're wathcing a video on ____________.com and, suddenly, it just stalls/hangs/fails? Fill in the blank.
Miscellaneous T-Mobile is network infrastructure Stay in your lane, John Legere Was just reading John Legere’s response to the criticism of the Binge On program from T-Mobile and while I really like the whole Uncarrier initiative, he
Insights WTF Video Ads!?!?: How bad video ads ruin your end user experience I have been following the ad blocking changes in IOS 9 closely as we work with many media companies that are supported solely through advertising. So it was with great interest that I
Insights Why are media companies losing 52% of their video ad revenue? Possible suspects If you had to guess what could possibly be damaging your video ad revenue by more than half, you might think it to be one of the following things: Incorrect targeting
