The website industry is growing at a phenomenal rate, and given the positive forecasts, businesses have been getting hold of websites to increase sales and expand the overall business image. For an optimal functioning website, WordPress is used to publish, manage, and control the content, let it be the text content or the visuals. Coming to the visuals, it has been suspected that videos create more engagement and conversion as compared to the images.
This is an excellent opportunity for businesses that need to increase the overall rate of operations and generate revenues. So, if you are unaware of the method to upload videos on your WordPress site, let us be your helping hand as we have added the complete guide in this blog. Follow the below-mentioned steps to upload the video content on your site;
- Go to the post and click on the “Add Media” tab
- Click on select files
- Then, choose the video that you want to upload and double click on the file
- You will be able to see the uploading bar where the uploading progress will be visible
- Now, write the title, caption, and description for the video in the Title Text Box, Caption Text Box, and Description Text Box
- Then, click on the URL button to get the direct link of the video on the post
- Use this link to add in the post and users can click on it to watch the video
This method is effective if you are okay with link uploading rather than video embedding in the post. If you need to embed the video, read the section below;
How To Embed The Videos In WordPress Site
If you are using the Classic Editor from WordPress, you can copy the video link and paste it in the editor, and after that, you can preview the video through the visual editor. However, you cannot adjust the width adjustment, and that is the intriguing factor.
How To Embed The Videos In Sidebar Widget
If you need to embed the video in the sidebar widget rather than in the post, go to the appearance, then widgets, and add the text widget to the sidebar. Now, paste the video link in the widget settings and the code will be fetched automatically and the video will be previewed!
Adding the video to WordPress is great but if you are using a shared server, it might not be the ideal option given the following reasons.
Why One Should Not Upload Videos on WordPress Site On Shared Server
Bandwidth – The videos are larger as compared to images usually up to 150 MBs if the HD video is being uploaded. If you have decent traffic on your website and they start watching the videos, the website performance will be tarnished as the web server limits will be exceeded. On the shared server, limited bandwidth is allocated without the incorporation of heavy-sized files.
Size Limits – On average, the maximum upload size limit for the files is not more than 50 MBs, and with this limit, it is impossible to add the HD video to the website. However, if you still upload the video, it will be a violation of policy which can land you in trouble.
Storage Space – If you upload the video files frequently, you will run out of the storage limit as given by the hosting server. This can lead to prolonged execution of the actions, and the backup period will be stretched out as well.
Low-Quality Video – The low-quality of the videos signify the freezing and slow loading, which your visitors will experience given the low bandwidth on shared servers.
File Formats – Video files have diverse file formats such as mp4, Ogg, or WebM, and it can be a problem given the fact that your target audience will have different mobile phones. For instance, iPhone users use Safari, and it only allows mp4 video playing. In the case of Firefox, it plays WebM and Ogg. In order to ensure that everyone gets to watch the video, you will need to upload them in different versions that can take a lot of time and storage.
Video Conversion – Most of the users prefer watching videos on desktops and laptops, which signifies 720p and 1080p with high streaming rate. So, you will need to upload the video with high resolution for the desktop and laptop users. On the other hand, you will have to convert the same video in low-quality to make it compatible with mobile users.
Video Players – You will have to install the video player which is web software that allows the users to get connected to an optimal video version given the internet connection and device. WordPress has its own video players, but again, they have large sizes which can tarnish the bandwidth.
Coding – When you opt for the built-in functions, you will need to create the codes to signify the video location on the server along with the format.
Quality Variations – Not everyone uses the same mobile, and same is the case with browsers. As we have already mentioned the need to convert the video in multiple formats to make it compatible with the browser. You will also need to invest in various applications for the video conversion because if you don’t, one video might look great in WebM but mp4 version will be bitmapped.
Visibility Loss – There is no doubt in the fact that YouTube is the biggest video watching platform and if you integrate your video with it, your visibility will increase and people might even visit the website I video is phenomenal. On the other hand, if you are uploading on your website, only the limited audience will watch the video leading to low visibility
Piracy – If you have protected video content, it is essential to make sure the videos cannot be downloaded. This is because if some spammer downloads the video, he can share illegally, which can land you in jail.