Are you thinking about building an online store? Or Are you an entrepreneur who wants to start a business online? Then you have to go for it, as it is obvious how most of the people use the internet to shop and sell. In the last five years, eCommerce has been growing wider and it’s in a continuous ascent, as it holds a major part of the entire web. Nowadays, an increasing number of people buy things online, as it is easy and more convenient.
So asking if eCommerce is the business on which we focus in the future, then the answer will be yes it is, without any doubt.
When it comes to the frequency on the entire web, there are several popular website builders that rule the world. One of them is WordPress, being far ahead of its competitor it the most convenient website builder on the web. At first, it was just a blogging platform but as time passed it became more advanced and it can be used to create and manage any kind of website, including eCommerce. Through which, you can create your own online shop and use the site for something else as well.
WordPress also allows you to have an overall charge on your website. You can even merge your online store with any other work including blogs, portfolios, articles, etc. as it is compatible with almost anything on the internet. There are several free, cheap, and premium services depending on your budget, as it has the tools to fit anyone’s tastes.
The essentials of running an eCommerce website
As eCommerce websites are resource-intensive, so the main thing you’re going to need is the best hosting offered by WordPress within your budget. eCommerce plans often come with an SSL certificate, IP address and support line which you will need to collect your payment safely. If you have a minimum budget, then your initial host can be Bluehost. But if budget isn’t a big deal for you then, we would recommend using a systematically managed hosting like WPEngine.
Secondly, for your website, you will need a domain name, which is also not very difficult with WordPress. And lastly, in order to increase sales and reducing the abandonment of shopping carts, you will need to choose essential business plugins.
Elements required in a WordPress eCommerce Plugin
Nowadays, there are a variety of WordPress eCommerce plugins in the market and it is difficult to choose one, as not all of them can handle the kind of website you want. Some are made for handling and selling online books, others are suited for selling physical products that require shipping. So basically, you have to consider the kind of features you would need to run your online store efficiently.
Here are some important factors you need to consider when choosing an eCommerce platform.
Payment solutions – The first is you need in a plugin is, either by default or through an extension it should have support for your preferred payment gateways.
Design and customization – The first interaction of the customer to your business would be through the design of your store. You have to make sure there are many attractive templates and easy customization options available on that plugin.
Apps and integrations – You are going to need some tools to increase and manage your business more efficiently. For that, you have to check out the available integrations for third-party apps including email marketing services, CRM software, accounting software, etc.
Support options – Good support options are very useful in order to save money. For that, you have to keep in mind that there should be support options available on that plugin.
Having said that, let’s take a look at the best WordPress eCommerce plugins.
Best WordPress eCommerce Plugins
By far you know all the essentials and reasons for starting an eCommerce platform, and the basics of getting started. Now, here are some of the most popular eCommerce plugins, used frequently by WordPress users.
The most popular and powerful eCommerce plugin offered by WordPress is the WooCommerce. It is a frequently used eCommerce platform by most people throughout the world. The company, Automattic which was behind the blog hosting service of WordPress.com acquired the WooCommerce, in 2015.
For WooCommerce, there are a variety of themes and addons available to attract the customers, having a passionate developer community behind it. Many hosting companies have started creating customized hosting solutions for WooCommerce recently.
A fully hosted eCommerce WordPress plugin that allows you to have smooth integrations is the BigCommerce. This is one of those platforms that allows you to use your website for dual purposes. You can start an online store while WordPress can easily manage your content and run your website through BigCommerce. The best thing about it is that it creates log-in, carts, accounts and other pages automatically for you.
The plugin which allows you to sell digital download using WordPress is the Easy Digital Downloads. It is very handy and easy to use, packed with some powerful features to create an attractive and functionally efficient digital goods store.
Most people use Easy Digital Downloads to sell software like WPForms and MonsterInsights.
In A Nutshell
WordPress is the complete package for the people who’re interested in starting an online business, having open-source CMS, many paid and free services, total control over your site, and the possibility of development for the advanced. The best thing is the prices, it has everything for all kinds of budgets. If you want maximum control, flexibility, and features, then WooCommerce is the plugin made for you. If you are not interested in going into the technicalities, then BigCommerce is the best option for you. And if you are just selling digital goods, then Easy Digital Downloads could be the one for you. We are hoping that this article would’ve helped you to know how WordPress is the best for starting an eCommerce site.
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