Want to make some extra money selling your videos? You can do it all without leaving the comfort of your home. Here's how :)
At a time when the internet is awash with free video content, can you make a buck selling videos?
You can make a killing selling premium video content. As we learned from one of our customers, you can make money selling video courses.
We also covered how you can make money using LearnDash and Swarmify SmartVideo. That guide is especially useful for WordPress users.
People are ready to pay for video content, but only if it's helping them achieve their goals.
Musicians do it all the time. Video creators on Facebook work the algorithm to pull in a crowd and make money with ads.
YouTube allows you to make money via ads as well, and so do many other platforms.
It's no secret that you can make big money selling - read, monetizing - videos online. Many people and businesses have done it before, and you can do it too.
But where do you start?
In today's A - Z guide, we show you exactly how to make money selling your videos online.
Great, let's start.
How to Sell Videos Online
The following points don't follow any particular order. So, choose where you must improve and work on it, and soar high like an eagle. That said, let's get down to business.
Find a Niche
Want to sell videos online? You must decide what you want to sell. Most importantly, you must determine who you're selling to. You can just start creating videos for everybody on the internet.
Are most of your existing viewers females aged between 25 and 40? If so, create content for that particular audience. Is your content connecting with males aged between 30 and 50? Create content for that specific group.
Don't try and become a jack of all trades. Stick with one niche and create content that resonates with them. Otherwise, you won't sell anything, and you will just waste your time and effort.
Use your analytics data to determine who is connecting the most with your video content. Then create that kind of video content for only that group of viewers.
If you don't have an audience for your videos, how do you plan to sell your videos to a void? How do you expect to make money via advertisements?
First, create an engaged audience. And then monetize your videos.
But how do you create an audience, you ask.
Follow your passions. Create videos around something you're passionate about. Create videos around your business mission.
Attack pressing issues in society. And then offer a solution. Be active and research topics that people care about. Then create video content that addresses said issues.
Engage Your Audience
Want to sell something? You must engage your audience. Treat your video business like a kiosk. If you were selling beverages (and other wares), would you just sit around and don't care?
You would work hard and make sure customers walk through the door. You wouldn't sit behind your counter (computer screen) and expect customers to walk in through the door.
Engage the few people who are already commenting and engaging with your content. Reply to the comments you have and just be there for your audience. Don't be aloof.
Your audience is your lifeblood, so treat them like they matter - because they matter. They are not just stats; they are actual people looking for solutions to their problems.
Try Multiple Platforms
There are many places you can sell your video content. If you're only working with one platform, you're selling yourself short.
Are you trying to make Facebook Partner via your streaming videos? If so, that's great. But also try streaming on YouTube and TikTok and other platforms.
You don't only expand your audience but also your revenue streams. If you only have Facebook ads feeding your bank account, and I have YouTube, Twitter, Instagram, and Facebook feeding mine, who do you think will take a bigger bag home?
So, don't be shy to work on multiple platforms. After all, it's the best way to determine the best platform for your audience and content.
Remember that you must create different content for various platforms. What works for Facebook won't necessarily work on YouTube.
This, I have seen working firsthand. My wife runs different live streams on Facebook, TikTok, and Likee.
But guess what?
Each platform doesn't get the same level of engagement. But working with all three expands her territory.
Plus, if she gets blocked on one platform, she can always reach her audience through the other platforms. That's right; she invites her audience to follow her on the other platforms, too.
That's why you should consider streaming on your very own website - so that nobody blocks you whenever they feel like it.
Ask for Help from Supporters
Do you live stream actively? Do you have people who follow your streaming account? Do you want to make some extra money?
If so, ask them to support your dream. Don't be shy. Facebook gamers do this all the time with absolute success.
I have watched Facebook gamers make more than $10,000 in a day from supporters.
And just to represent all genders, there is a fantastic female streamer named Avori. Apart from being a famous Facebook streamer, she became a brand ambassador for Ford - all from her videos. Yeah, that company that makes your favorite automobiles.
Just ask, and you shall receive. Ask them to support your stream. Ask them to buy your content. Ask them to subscribe. Just ask!
Repurpose Your Content
Did you create a video that was successful on Facebook? If so, don't just let that content shine on Facebook. Repurpose that video and share it on more platforms.
Download the video and share it on YouTube and other channels. Remember that we're not just trying to sell one video.
We're trying to create a business outfit that sells your videos even when you're sleeping.
If you have a video course and you created a successful video that you offered free on YouTube, you can make more money by selling it on other platforms.
So, pick your favorite videos (the ones that perform amazingly well), and squeeze the bucks out of them on other platforms.
There are many e-commerce platforms to sell your videos, so don't hold yourself back.
Sell that video hombre and make your money. Isn't it why you're reading this article? Stop standing in your own way and just be awesome - sell.
Work Like a Door-to-Door Salesman
Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime. Says a Chinese saying. It's in the Bible too :)
A door-to-door salesman would not feed their families if they didn't work that hustle. If they didn't work hard, they would have nothing to take home.
If you want to sell your videos or make any kind of money from your videos, you must sell them like this determined salesman. His name is Kenny Brooks BTW, for identification purposes:
You want to put your best foot forward. You want to get through the door, even without actually getting through the door like Kenny above.
You want to promote your videos like Mad Men because you cannot afford to lose, especially when it costs a lot of money to produce videos.
As they say, it takes money to make money. The quickest way to get your video in front of your audience is marketing.
Don't be squeamish; pay someone to promote your video. You can use influencers like Kim Kardashian or Future. You can use Google or Facebook ads.
Promote the hell out of your videos. Sell them like your life depends on it. If you don't get what I'm rumbling about, here's what I mean.
Spend some money to promote the videos you plan to monetize or sell. If you don't have the budget, offer the promoter your product. Or some kind of incentive.
Let them try out your product and create a video for you. They do it all the time; creating free videos because they have a free product (this saves you money).
Then let them promote the video you plan to sell. Or just sell your product. Whatever you want - it's really your choice.
But since we're talking about selling videos online, treat your video as a product, and then market it like any other product. Thank me later.
Some apps and services buy content from video creators. Your best bet to sell videos is seeking out these apps and services.
But before you sell your videos, use tech to create exceptional videos. There is a ton of apps and services that can help you to create amazing videos for your audience.
It doesn't matter whether you only have a smartphone; you can create production-quality videos that work for your business.
You really don't have to spend hundreds of thousands to create brilliant videos. You can use your smartphone to create videos that make you millions of dollars.
Don't let anything stand in your way, especially when it comes to equipment. Use what you have and create exceptional videos that you can sell.
Then sell your video content to companies that need your kind of content. Somewhere above we linked to a couple of websites that buy video content from creators, so you're sorted in this regard,
A GoPro camera is cheap and can shoot great videos that you can sell later. Keep in mind that we're not only teaching how to sell videos but also what to do before actually selling the videos you create.
Share on Social Media
Social media in general is a great place to get free advertising. If you already have a page for your business, try to grow your following whichever way you can.
Then use your pages to promote the videos you're trying to sell. My brother-in-law is an avid gamer.
And do you know how he reaches viewers across the globe?
He shares his best game videos on social media. He doesn't pay a single cent to post, but he is growing a following.
And to back up to that point we mentioned earlier (creating an audience), he just created a video gaming page that has established him as a video game creator.
Soon, he will make Facebook Partner and make even more money. As we speak, the guy has supporters who pay him just to stream when he is playing Call of Duty Mobile.
He is making about $100 per month at the moment but he is just a teenager in high school. His future in video streaming is bright, and he is a focused person - only streaming content he loves.
Making money selling videos online is all about playing your cards right. Plan your execution from the word go and sell your videos like your life depends on it.
Treat your video venture like any other business. You must have a plan that you must execute to achieve success.
Otherwise, you will fail.
Video is a great medium to communicate whatever you want, meaning you can use videos to grow your business.
You can also sell videos as a side project. You have the tips, now what will you do? Sit and do nothing or work hard and earn some money?